Advertise with CheeringUpInfo and reach the UK over-55 market. Explore our media kit, annual advertising packages, promotional opportunities and rate card.
CheeringUpInfo Media Kit & Advertising Rate Card
Advertise With CheeringUpInfo – Reach the UK Over-55 Market
CheeringUpInfo helps businesses promote products, services and experiences relevant to the UK over-55 market through specialist lifestyle, retirement and consumer media.
Are you looking to reach older consumers, retirement planners and people interested in improving their lifestyle after 55?
CheeringUpInfo provides UK and international businesses with annual advertising opportunities through a specialist platform covering retirement, travel, health, fitness, wellbeing, shopping, leisure and lifestyle.
Whether you offer holidays, financial services, clothing, gardening products, home improvements, leisure experiences or retirement services, CheeringUpInfo provides opportunities to promote your business to a relevant consumer market.
Why Advertise With CheeringUpInfo?
The over-55 market includes a wide variety of consumers with different interests, lifestyles, aspirations and spending priorities.
Some are approaching retirement, others are already retired, while many continue working, travelling, investing in their homes and exploring new interests.
CheeringUpInfo aims to inform, uplift and inspire people to make positive lifestyle choices.
Our specialist publishing themes include:
- Retirement planning and life after 55.
- Health, fitness and wellbeing.
- Travel, holidays and adventure.
- Gardening and outdoor living.
- Home improvement and lifestyle.
- Shopping, bargains and buying guides.
- Leisure, hobbies and entertainment.
- Financial and retirement services.
- Active, healthy and independent living.
- Later-life opportunities and experiences.
Who Should Advertise?
We welcome advertising enquiries from businesses offering relevant products, services and experiences to older consumers.
Potential advertisers include:
- Travel companies and holiday providers.
- Retirement and financial service providers.
- Insurance companies.
- Health and wellbeing businesses.
- Fitness and leisure brands.
- Garden and outdoor equipment suppliers.
- Clothing and footwear retailers.
- Home improvement businesses.
- Mobility and lifestyle suppliers.
- Hotels, restaurants and hospitality providers.
- Consumer product manufacturers.
- Businesses offering experiences and activities.
CheeringUpInfo Advertising Opportunities
We offer three annual advertising packages.
1. Lifestyle Business Directory – £149 annually
An introductory advertising presence for businesses wanting to establish a profile on CheeringUpInfo.
Includes:
- Business directory profile.
- Company description up to 150 words.
- Website link.
- Contact details.
- Relevant lifestyle category placement.
2. Featured Lifestyle Advertiser – £349 annually
For businesses wanting enhanced visibility and additional promotional content.
Includes everything in the Directory package, plus:
- Featured business profile.
- One promotional article of up to 600 words.
- Two scheduled LinkedIn promotional posts.
- One annual content refresh.
3. Premium Lifestyle Partner – £799 annually
For businesses wanting broader promotional exposure and additional content opportunities.
Includes everything in the Featured package, plus:
- Four scheduled LinkedIn promotional posts.
- One promotional video up to 12 seconds.
- Four featured promotional placements or content updates.
- Premium positioning in a relevant category.
All packages cover 12 months and are payable upfront.
Combined Advertising Opportunities
Businesses with both corporate and consumer customers can also consider advertising across BusinessRiskTV and CheeringUpInfo.
Two-Brand Premium Partner – £1,199 annually
Includes:
- Premium advertising presence across both brands.
- Two business profiles.
- Two promotional articles.
- Six LinkedIn promotional posts in total.
- Two short promotional videos.
- Eight featured placements or content updates.
Promotional Content and Video Production
CheeringUpInfo offers opportunities to promote businesses through relevant lifestyle and consumer content.
Depending on the selected package, opportunities include:
- Business introductions and company profiles.
- Sponsored lifestyle features.
- Product and service promotions.
- Travel and leisure features.
- Promotional LinkedIn posts.
- Short-form promotional videos.
- Featured directory placements.
- Relevant lifestyle content updates.
Advertisers can provide their own approved promotional materials or discuss suitable content production arrangements.
Why Reach the UK Over-55 Market?
People aged over 55 are not a single consumer group.
Their interests can include travel, retirement planning, fitness, home improvements, gardening, fashion, leisure, wellbeing and new experiences.
Businesses need relevant promotional messages that reflect these different interests.
CheeringUpInfo provides a specialist platform through which advertisers can present relevant products and services to this market.
We do not guarantee audience numbers, leads, enquiries or sales. Advertising performance depends on the content, audience relevance and distribution.
CheeringUpInfo Media Kit and Rate Card
Our annual advertising packages are available to UK and international businesses offering relevant products and services.
Prices are quoted in GBP and are not subject to applicable VAT.
All advertising is subject to approval, agreed deliverables and our advertising terms.
Become a CheeringUpInfo Advertising Partner
Does your business offer products, services or experiences that could appeal to people over 55?
We invite businesses, brands, retailers, travel providers and professional service companies to enquire about our annual advertising opportunities.
Contact: editor@cheeringup.info
Website: CheeringUp.info
CheeringUpInfo – Helping the UK’s over-55s live happier, healthier, wealthier and more adventurous lives.
Enquire about becoming a CheeringUpInfo advertiser today.
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CheeringUpInfo Media Kit & Advertising Rate Card | Advertise to Over-55s